Petal & Posies Florist
Website Refresh

Simple Florist Website

 

The brief:

Simple florist website refresh

The primary objective of this project was to add an online shop to this existing simple florist website. During our initial discussion, it became apparent that the website was experiencing various issues that potentially hindered customer experience.  I conducted a comprehensive website audit and completed a small website refresh of the areas in need of improvement. 

Simple Florist Website

About:

Petal and Posies is a Florist based in Wexford, Ireland. They cater for a wide range of occasions offering exceptional floral designs that are crafted with the utmost care. Petal and Posies create high-quality arrangements using a unique blend of flowers sourced from our own flower farm and directly from the Dutch market. Having previously only sold from their physical premises they decided to upgrade their online presence and add an online shop. 

A Website Audit conducted by I Do Website Design found  the following issues: 

What I did

Due to budget restrictions, Petals and Posies Florist chose to make selective updates to their existing website instead of opting for a redesign. 

By implementing these updates on this simple florist website we improved the overall usability of the website, created a cohesive brand identity, and optimised the functionality by offering convenient online shopping options for their customers. Although there was still much more that could be done to improve the experience of the website, overall this small website refresh resulted in a more seamless experience for visitors.

Simple Florist Website
Simple Florist Website
Simple Florist Website
Simple Florist Website
Simple Florist Website
5/5
"Nikita offered a very professional and friendly service and worked hard to solve issues that we came across. Always accessible by email and completed the job on time. Nikita has a good blend of creativity and IT knowledge to create great websites."
Cora
Petal and Posies Florist

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Worldwide