Weiz Styles
Website Design
Client:
Website:
The brief:
Website for a personal stylist
The aim of this project is to design an aesthetically pleasing and welcoming website for a personal stylist.
The key objectives include establishing the website as the central hub of the business and as a platform to encourage clients to schedule appointments with a personal stylist. The website should serve as an informative resource while also effectively promoting the business.
About:
Weiz Styles is a Personal Stylist and Colour Consultant based in South London.
Louise embarks on a transformative journey with her clients. With creativity and passion, she guides individuals on an inspiring and enjoyable exploration to discover their authentic personal style. Her mission is to empower people to live their lives with confidence and authenticity, both inside and out.
Vision:
Louise’s vision is to inspire and encourage everyone to look and feel fabulous. Through her expert guidance, she helps individuals establish their own unique style that not only fits but also flatters them perfectly.
Target Audience:
Weiz Styles caters to a diverse audience, including women and men from various walks of life. From busy business owners to stay-at-home parents, and everyone in between, Louise welcomes individuals regardless of their shopping preferences. She assists those eager to step out of their comfort zones and supports those navigating recent changes in their lives and bodies. Regardless of the unique struggles each individual faces, Louise is dedicated to helping them recognize their potential and invest in themselves.
Brand Personality:
The essence of Weiz Styles is beautifully encapsulated by these defining characteristics: Fun, Creative, Confident, Inspiring, and Authentic.
Through the website, Louise’s vibrant personality and unique approach shine, creating an immersive online space that mirrors the warmth and creativity of her services.
What I did
- New website build - On WordPress.org with Siteground Hosting
- Free theme installation with full customisation.
- Seamless Brand Integration - Incorporated Louise's new branding elements, including the logo, colour scheme, and fonts, throughout the website, maintaining consistency and reinforcing her unique brand identity.
- Image Optimisation - Optimised images for web usage to ensure fast loading times and an optimal user experience.
- Mobile-Friendly Design - Implemented a responsive design approach to ensure that the website functions flawlessly and looks visually appealing on all devices, including mobile phones and tablets.
- Email Marketing Subscription Box - Configured and embedded an email marketing subscription box, enabling visitors to easily subscribe to Nicci's mailing list and stay updated on her latest offerings and style tips.
- Lead Generation Pop Up - Added a newletter pop up subscription box to capture emails for marketing.
- Social Media Integration - Integrated social media links in the footer of each page, enabling seamless connectivity to Nicci's Instagram feed and fostering engagement with her social media presence.
- Blog Integration - Blog posts were added with affilate links so Louise could earn a commission for products purchased with her links.
- SEO Setup - Essential SEO features were implemented to enhance the website's visibility and search engine rankings, enabling better discoverability on platforms like Google.
- Mobile-Friendly Design - Ensured that the website is fully responsive and optimised for mobile devices, providing an enjoyable and seamless browsing experience across different screen sizes.
It was a pleasure bringing Weiz Styles’ vision to life online, capturing the essence of her brand, translating it into a visually appealing and user-friendly website and making it accessible to a wider audience.
Ready to get started? Fill in the contact form.
Send me an email
nikita@idowebsitedesign.com
Follow me on socials
@idowebsitedesign
Location
Worldwide
